Location - Western Connecticut, 65 miles north of Manhattan and 65 miles southwest of Hartford.
Metro Population - 212,228 (2000 Census). Greater Danbury is one of the fastest growing regions in Connecticut. While state population increased only slightly to 3.6% since 1990, Greater Danbury population grew by 13%.
Income - $107,831 average income per household.
Education - 40% of the market (25+) has a college or graduate degree.
Occupation - 43.8% of the labor force is managerial.
Housing - 79,900 total households, 46.9% of all households 3 persons+. Single family homes with two to five bedrooms sell for an average price of $539,152.
Employment - At 2.8%, Greater Danbury has one of the lowest unemployment rates in America.
Economy - Greater Danbury is the #1 retail sales market in Connecticut with total retail sales of over $5 billion. 75% of Greater Danbury work locally. They spend their money here, creating a very strong, vibrant local economy.
Media - Competing media do not effectively cover the market. Greater Danbury sits on the fringe of the New York and Hartford/New Haven television markets and viewers split their loyalties among more than 15 non-local television stations. To saturate the market with cable, one would need to buy three different systems, a much more expensive proposition than in most markets.
Radio reaches 91.4% of the market. Berksire Broadcasting's 98Q, WLAD and True Oldies 850 cluster reaches 37.1% of the market.
Program Schedule
The Morning Show with "Mr. Morning"
5:30am - 10:00am Monday-Friday
Start your week off with Mr. Morning! He'll play all your favorite music along with the latest information on traffic, weather, news, school closings and more.
Middays on 98Q with Zach
10:00am - 3:00pm Monday-Friday
We'll take you through your work day with lots of fun and music! Make sure to call with your requests 743-9898!
Afternoon Drive with JJ
3:00pm - 7:00pm Monday-Friday
JJ will help take you through the rest of your work day with the best music and lots of contests and giveaways! Check him out on your drive home!
Nate at Night!
7:00pm - Midnight Monday-Friday
Nate has your favorite music and contests!
The 98Q Weekend Crew!
Tyler and Ricky will get you through the weekend with all your favorite hits!
98Q FM is part of the Berkshire Broadcasting Corporation
198 Main Street Danbury, CT 06810
Office/Advertising: (203) 744-4800
